*71
Catch what you miss
The whole shadow week runs on this one code. Nothing you answer is touched.
Setup
You hear it first.
Nobody else does.
Seven steps stand between you and a customer hearing this voice. You run all seven.
Seven questions by text and your rules are saved. No form, no call, no card. A person assigns your number after that, and nothing answers for you until they do.
Text SETUP to (916) 282-5278 See what you get to set
Your line does not change while you do this. Nothing forwards to anything until step seven, and step seven is a tap you make.
Step one
Call it yourself, before anyone else can.
It writes itself from your public listing. Your name, your hours, your trade, your area.
What it read off your listing
It knows the shop before you type anything.
- Rivera Plumbing. The name it answers with.
- 7:00a to 5:00p, Monday to Friday. Your posted hours.
- Water heaters, drains, repipes. What your listing says you do.
- Nine zip codes. Where your reviews come from.
Drawn, not recorded. An example build, not a customer record.
The first thing a caller hears
Pick how it sounds. The greeting changes.
Rivera Plumbing. This is an AI assistant and this call is recorded. What is going on?
All three say the same two things first: what it is, and that the call is recorded. That part is not yours to turn off.
Your lineUntouched. This call goes to our number, not yours.
Your customersNot involved. The only person who hears this is you.
Your walletNo account, no card, nobody calls you back.
The public demo answers as a sample plumbing shop. The build wearing your name is the one you call in setup, before anything forwards.
Step two
Set the rules before it says a word.
No call flow builder. No tree with forty branches. Eight things, in your words.
01 Name and voice
What it is called and how it sounds.
- It answers as your shop, not as us.
- Temperament: unflappable, cheerful, or politely relentless.
- It says it is an AI in the first sentence, every time.
02 Hours
When you are open, and what after hours means.
- Standard: 7:00a to 5:00p, Monday to Friday.
- After hours: emergencies only.
- Everything else gets a slot in the morning, not a voicemail.
03 What it may book
And what it must never book.
- Books: service calls, estimates, repeat customers.
- Never books: mobile homes, commercial roofs, anything you do not do.
- It says no cleanly instead of booking a job you cancel Monday.
04 Service area
Where you go, and what happens past the line.
- Drawn by zip, not by a circle on a map.
- Past Route 9: it says the $95 trip charge before it books.
- Outside the area: it says so and offers to take a message.
05 Emergency
What counts, and where it goes.
- Your words: water in the house, gas smell, no heat under 40.
- It calls your cell with a nine second brief before you say hello.
- No answer in twenty seconds: your second, then your third, then it books the soonest slot and keeps the customer.
06 What it must never say
Prices, unless you say otherwise.
- The default is no number, ever.
- It gives your range or it hands the caller to a person.
- It does not guess, round, or estimate on your behalf.
07 A complaint, or a hot caller
It does not argue with your customer.
- Warranty: it says the word out loud and flags the ticket.
- Angry: it stays level, takes the detail, books the callback.
- You get texted first, before the callback is confirmed.
08 Where the job lands
Your calendar, your phone, or paper.
- Google Calendar, Outlook, a shared team calendar.
- Or just a text, with the day's list at 6.
- Running on paper is a real answer and it does not argue with you.
Every rule is one sentence in your own words, and it stays in your words. You can read your whole setup out loud. Most shops fit on one page.
Step three
Change a rule. The call changes.
Turn one on and watch the same call come out different.
Turn one on
These six rules need JavaScript to re-run the call. The call beside this is how it answers with none of them on.
Write your own
Six of them re-run the call right here. Anything you type lands on your list, in your words, and the real setup reads it back to you before it uses it.
Answering as Rivera Plumbing 9:12 AM
AnsweredRivera Plumbing. This is an AI assistant and this call is recorded. What is going on?
CallerMy water heater is leaking into the garage. How soon can somebody come?
AnsweredI can have Ray out at 8 tomorrow morning. Can I get the address?
Caller4412 Alder Street.
AnsweredBooked, 8:00 to 10:00 tomorrow. Texting you the confirmation now.
Text to you
New job. Tue 8:00a. 4412 Alder St. Water heater leaking into the garage. Booked by Answered.
No rules on. This is the call as it ships.
Drawn, not recorded. The six rules rebuild this transcript in your browser, on wording we wrote. A real call is produced live and never comes out word for word the same.
Step four
Try to break it.
Call it drunk on a Friday. Talk over it. Ask what it costs. Be rude. We would rather you did it than a customer.
You talk over it.
It stops talking and listens. It does not restart the sentence you already heard.
You ask what it costs.
It refuses to invent a number. You get your range, or a person.
You get rude.
It stays level, keeps taking the detail, and never gets rude back.
You ramble at midnight.
It pulls the four things it needs and lets the rest go by.
You ask if it is a person.
It already told you it is not. It tells you again, plainly.
You describe a real emergency.
It stops booking and calls your cell, briefed, in nine seconds.
Confidence comes from watching it hold, not from being told it will. Call it as many times as you want.
Step five
It only answers what you already missed.
Your phone rings first, exactly like today. Dial one code and one thing changes.
A call comes inYour phone rings. Four rings, same as this morning.
You pick it up
ThenIt is your call. Answered never hears it, never sees it, never bills it.
You do not pick it up
ThenAnswered picks up instead of voicemail. The call that was already lost gets handled.
The worst thing that can happen is that a call you already lost gets answered.
Codes shown are the Verizon set. We detect your carrier and text you the exact string. Carrier forwarding codes from Verizon and T-Mobile primary documentation, accessed 2026-08-10.
Step six
You read every word it said.
Every call, every day, transcript and recording, for as long as you want them.
Day one, 6:04 PM
3 calls answered. 2 booked. Here is every word of all three. Anything you would have said differently?
Do not book Saturdays. Ray is off.
Rule added. No Saturday bookings. Live tonight.
Anything you did not like becomes a rule with one reply. You are not filing a ticket. You are correcting a new guy, and he does not need telling twice.
Drawn, not recorded. An example of the daily text, not a customer record.
Step seven
You decide when it takes a live call.
Not a day sooner. It never answers a call you would have picked up until you tap the thing that says it can.
*71
Where you start
Missed calls only. This is the default and it stays the default until you change it.
*72
When you decide
It takes the line. One tap, and one tap back. You can undo it the same afternoon.
*73
Off, in ten seconds
One code and your line is exactly what it was. Your number never moved.
Nothing is ported, so there is nothing to port back. No notice period, no call with anybody, no exit form. The terms say the same thing in writing.
The whole promise
Nobody hears it before you do.
You build it, you set it, you call it, you try to break it. It answers a customer only after you have heard it yourself and said go.
Seven steps. You run all seven. Nothing forwards until the last one.